The INSIDER PODCAST: SEASON 14 – EPISODE 5

How Tiny Habits Can Lead To Massive Life Transformations

With Dr. BJ Fogg

In today’s episode of ScaleX Insider, I’m excited to welcome Dr. BJ Fogg, a world-renowned expert in behaviour design and the author of Tiny Habits. We explore how small, daily actions can lead to massive life transformations and discuss his strategies for hacking the brain to master success. Dr. Fogg shares insights on simplifying motivation, starting with making others feel great, and how one key habit can change your life. We dive into the power of shifting your identity quickly, turning your morning routine into a success machine, and uncovering the habits top CEOs use to achieve fast growth. Dr. Fogg reveals practical tips on aligning purpose with action to drive rapid success. Join us for a fascinating conversation on how simple habits can unlock extraordinary results.
BJ Fogg

BJ Fogg

Our guest for this episode of the ScaleX Insider is Dr. BJ Fogg, is the Founder and Director of the Behaviour Design Lab at Stanford University. As an Adjunct Professor specialising in Health and Human Performance, Dr. Fogg is renowned for his pioneering work in behaviour design, teaching industry leaders how to apply his models and methods to drive positive change.

Dr. Fogg’s groundbreaking research, cited over 20,000 times, has influenced fields ranging from persuasive technology to mobile health. He is the author of the influential book Persuasive Technology, which sparked a global conference on the topic, and is also the bestselling author of Tiny Habits. His former students have gone on to co-found Instagram and advocate for ethical tech use through the Center for Humane Technology.

Join us as Dr. Fogg shares his insights on behaviour design, the future of technology, and fostering positive habits for a healthier world.

Contact BJ Fogg:

Website: https://www.bjfogg.com

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